Highlights. 9.48 million American small businesses are first- or third-party sellers on Amazon, creating over 2 million jobs in the U.S. alone.
- Amazon has 3.6 million active seller profiles worldwide.
- 38.1% of Amazon sellers are located in the U.S.
- 61% of sales on Amazon involve third-party sellers.
- 86% of Amazon sellers turn a profit.
- Half of U.S. sellers use fulfillment by Amazon (FBA) to get their products to customers.
Number of Amazon Sellers
Amazon Marketplace sellers number in the millions, with an estimated 1.36 million in the United States.
- More than 900,000 third-party independent sellers on Amazon use artificial intelligence (AI) to generate product listings.
- Over 300,000 third-party sellers use Amazon’s multichannel fulfillment services.
- More than 55,000 independent Amazon sellers made over $1 million each in 2024.
How Many Small Businesses Sell on Amazon?
Usership among small businesses is up 18.2% over two years as 1-in-4 sell on Amazon.
- 26% of small businesses sell their products on Amazon in 2025, up from 22% in 2023.
- Over 65% of Amazon sellers have at least one local* employee.
- 49% of Amazon sellers rent local office or warehouse space; 47% contract with local service providers.
- 31% of Amazon’s third-party selling partners have brick-and-mortar locations.
- 23% of small businesses that sell on Amazon have other retail or wholesale partners; 20% sell via larger company platforms, such as Walmart.
*Within 50 miles of the business’ primary location.
Third-party seller | Number of positive reviews |
Pattern | 57,017 |
Utopia Deals | 52,131 |
Carlyle | 45,331 |
AnkerDirect | 38,222 |
eSupplements | 27,914 |
VerSure | 25,629 |
Gorilla Commerce | 22,120 |
Have a great day! | 22,083 |
MrPen | 20,302 |
Spreetail | 20,052 |
How Many Online Sellers Use Amazon?
Among online sellers, 98% use multiple channels, such as Amazon in conjunction with Facebook Marketplace or eBay.
- Among Amazon sellers, 62% also conduct sales on their own business or brand website.
- 59% of third-party Amazon partners make sales via social media (e.g. Facebook, Instagram).
- 40% of Amazon selling partners use other online marketplaces (e.g. eBay, Etsy).
- Among online sellers, 38% consider Amazon a crucial sales platform.
- 61% of online sellers prioritize Facebook and 40% call Instagram critical to their sales strategy.
Amazon Seller Revenue
Most of the sales made on Amazon are from independent sellers.
- According to Amazon, the average third-party selling partner made $290,000 in 2024.
- Two (2) percent of Amazon sellers make $100,000 or more in an average month.
- Rural Amazon sellers increased sales 30% between 2023 and 2024.
- Amazon sellers had a median per-product profit margin of 28.5% in the first quarter of 2025.
- Small business owners on Amazon make a median 22.9% of their sales on the platform.
How Much Does an Amazon Seller Make?
While the average annual income per seller is around $300K, 70% of Amazon sellers make no more than $60,000 on the platform.
- 11% of Amazon sellers make over $300,000 per year.
- Profit margins for small businesses on Amazon increased 75.9% between 2023 and 2025.
- Small businesses selling on Amazon had a median per-product profit margin of 16.2% in 2023.
How Much Do Shoppers Spend with Amazon Sellers?
Sellers pay commission and other fees to Amazon, so the amount shoppers spend in their store is not equivalent to a seller’s gross income or profits.
- Projections indicate 2025 shoppers worldwide will buy $846 billion worth of merchandise on Amazon marketplaces, including international domains.
- Shoppers will buy $433.7 billion worth of merchandise on Amazon.com’s third-party seller marketplace.
- Global shoppers will spend $78.1 billion on Amazon.co.jp’s marketplace, making it the second-most lucrative global marketplace.
Marketplace Domain | Gross Merchandise Value (in billion USD) |
amazon.com | 433.69 |
amazon.co.jp | 78.10 |
amazon.co.uk | 71.15 |
amazon.de | 69.81 |
amazon.ca | 35.62 |
How Much Does Amazon Make from Sellers?
Amazon reported $156.15 billion net revenue in 2024 from third-party sales commissions and services, such as order fulfillment.
- Revenue from third-party sellers represents 24.5% of Amazon’s net sales.
- Projections indicate that Amazon will net over $363 billion from third-party seller services in 2030.
- If current trends continue, Amazon’s revenue from third-party seller services will represent 29.5% of its net revenue in 2030.
Amazon Seller Inventory
A vast majority of the products available via Amazon are first- and third-party seller inventory.
- Sellers have 338 million products available for sale on Amazon domains.
- Amazon products number 12 million.
- In one year, Amazon’s counterfeit crimes department seized 7 million counterfeit products.
Product category | Share of third-party sellers |
Home & Kitchen | 35% |
Beauty & Personal Care | 26% |
Clothing, Shoes & Jewelry | 20% |
Toys & Games | 18% |
Health, Household & Baby Care | 17% |
Baby | 16% |
Electronics | 16% |
Sports & Outdoors | 16% |
Pet Supplies | 13% |
Office Supplies | 13% |
Amazon Sellers Statistics by State
Third-party sellers live in every U.S. state and territory, and in Washington, D.C.
- California has the highest number of Amazon sellers at 77,000.
- Florida has the highest confirmed** rate of Amazon sellers per capita at 24 for every 10,000 residents.
- Delaware has the highest estimated rate of Amazon sellers per capita (48 for every 10,000).
- Per-seller sales in most states exceed $100,000.
- Amazon sellers in 3 states and D.C. averaged less than $100,000 in 2024 sales:
- Alaska averages $30,000 per Amazon seller.
- New Mexico averages $60,000 per Amazon seller.
- Mississippi averages $65,000 per Amazon seller.
- D.C. averages $75,000 per Amazon seller.
**In states where sellers number less than 5,000, their population density is unconfirmed.
Jump to a state: AL | AK | AZ | AR | CA | CO | CT | DE | DC | FL | GA | HI | ID | IL | IN | IA | KS | KY | LA | ME | MD | MA | MI | MN | MS | MO | MT | NE | NV | NH | NJ | NM | NY | NC | ND | OH | OK | OR | PA | PR | RI | SC | SD | TN | TX | UT | VT | VA | WA | WV | WI | WY
Alabama Amazon Seller Statistics
About 1,500 Amazon third-party sellers live in Alabama.
- Third-party Amazon sellers in Alabama made an average of $175,000 per seller in 2024.
- Per-seller Amazon sales in Alabama increased 16.7% between 2023 and 2024.
- Alabama has an estimated 3 Amazon sellers per 10,000 residents.
- Amazon selling partners in Alabama sold 13 million items in 2024.
- Collectively, Amazon sellers in Alabama grossed an estimated $236 million in 12 months.
Alaska Amazon Seller Statistics
Less than 100 third-party Amazon sellers live in Alaska.
- Third-party Amazon sellers in Alaska made an average of $30,000 per seller in 2024.
- Alaska has no more than one (1) Amazon seller per 10,000 residents.
- Amazon selling partners in Alaska sold 250,000 items in 2024.
- Collectively, Amazon sellers in Alaska grossed an estimated $40.5 million in a year.
Arizona Amazon Seller Statistics
9,500 third-party Amazon sellers live in Arizona.
- Third-party Amazon sellers in Arizona made an average of $180,000 per seller in 2024.
- Per-seller Amazon sales in Arizona increased 16.1% between 2023 and 2024.
- Arizona has 13 Amazon sellers per 10,000 residents.
- Amazon selling partners in Arizona sold 43 million items in 2024.
- Collectively, Amazon sellers in Arizona grossed $1.71 billion over 12 months.
Arkansas Amazon Seller Statistics
About 1,000 third-party Amazon sellers live in Arkansas.
- Third-party Amazon sellers in Arkansas made an average of $160,000 per seller in 2024.
- Per-seller Amazon sales in Arkansas increased 33.3% between 2023 and 2024.
- Arkansas has about 4 Amazon sellers per 10,000 residents.
- Amazon selling partners in Arkansas sold 11 million items in 2024.
- Collectively, Amazon sellers in Arkansas grossed an estimated $216 million over 12 months.
California Amazon Seller Statistics
77,000 third-party Amazon sellers live in California.
- Third-party Amazon sellers in California made an average of $340,000 per seller in 2024.
- Per-seller Amazon sales in California increased 17.2% between 2023 and 2024.
- California has 20 Amazon sellers per 10,000 residents.
- Amazon selling partners in California sold 777 million items in 2024.
- Collectively, Amazon sellers in California grossed up to $26.2 billion in a year.
Colorado Amazon Seller Statistics
8,500 third-party sellers live in Colorado.
- Third-party Amazon sellers in Colorado made an average of $235,000 per seller in 2024.
- Per-seller Amazon sales in Colorado increased 17.5% between 2023 and 2024.
- Colorado has 14 Amazon sellers per 10,000 residents.
- Amazon selling partners in Colorado sold 65 million items in 2024.
- Collectively, Amazon sellers in Colorado grossed $2.00 billion in one year.
Connecticut Amazon Seller Statistics
5,000 third-party sellers live in Connecticut.
- Third-party Amazon sellers in Connecticut made an average of $240,000 per seller in 2024.
- Per-seller Amazon sales in Connecticut increased 11.6% between 2023 and 2024.
- Connecticut has 14 Amazon sellers per 10,000 residents.
- Amazon selling partners in Connecticut sold 44 million items in 2024.
- Collectively, Amazon sellers in Connecticut grossed $1.20 billion over 12 months.
Delaware Amazon Seller Statistics
Less than 5,000 third-party sellers live in Delaware.
- Third-party Amazon sellers in Delaware made an average of $710,000 per seller in 2024.
- Per-seller Amazon sales in Delaware increased 7.58% between 2023 and 2024.
- Delaware has about 48 Amazon sellers per 10,000 residents.
- Amazon selling partners in Delaware sold 49 million items in 2024.
- Collectively, Amazon sellers in Delaware grossed no more than $3.55 billion million in a year.
District of Columbia Amazon Seller Statistics
Less than 1,000 third-party sellers live in D.C.
- Third-party Amazon sellers in D.C. made an average of $75,000 per seller in 2024.
- Amazon selling partners in D.C. sold 2 million items in 2024.
- D.C. has about 3 Amazon sellers per 10,000 residents.
- Collectively, Amazon sellers in D.C. grossed an estimated $101 million in a year.
Florida Amazon Seller Statistics
56,000 third-party sellers live in Florida.
- Third-party Amazon sellers in Florida made an average of $240,000 per seller in 2024.
- Per-seller Amazon sales in Florida increased 23.1% between 2023 and 2024.
- Florida has 24 Amazon sellers per 10,000 residents.
- Amazon selling partners in Florida sold 405 million items in 2024.
- Collectively, Amazon sellers in Florida grossed as much as $13.4 billion in a year.
Georgia Amazon Seller Statistics
16,000 third-party sellers live in Georgia.
- Third-party Amazon sellers in Georgia made an average of $170,000 per seller in 2024.
- Per-seller Amazon sales in Georgia increased 17.2% between 2023 and 2024.
- Georgia has 14 Amazon sellers per 10,000 residents.
- Amazon selling partners in Georgia sold 76 million items in 2024.
- Collectively, Amazon sellers in Georgia grossed $2.72 billion in one year.
Hawaii Amazon Seller Statistics
Less than 1,000 third-party sellers live in Hawaii.
- Third-party Amazon sellers in Hawaii made an average of $105,000 per seller in 2024.
- Hawaii has approximately 4 Amazon sellers per 10,000 residents.
- Amazon selling partners in Hawaii sold 5 million items in 2024.
- Collectively, Amazon sellers in Hawaii grossed an estimated $142 million in one year.
Idaho Amazon Seller Statistics
About 2,000 third-party sellers live in Idaho.
- Third-party Amazon sellers in Idaho made an average of $235,000 per seller in 2024.
- Per-seller Amazon sales in Idaho increased 23.7% between 2023 and 2024.
- Idaho has about 9 Amazon sellers per 10,000 residents.
- Amazon selling partners in Idaho sold 17 million items in 2024.
- Collectively, Amazon sellers in Idaho grossed an estimated $317 million in one year.
Illinois Amazon Seller Statistics
15,000 third-party sellers live in Illinois.
- Third-party Amazon sellers in Illinois made an average of $285,000 per seller in 2024.
- Per-seller Amazon sales in Illinois increased 14.0% between 2023 and 2024.
- Illinois has 12 Amazon sellers per 10,000 residents.
- Amazon selling partners in Illinois sold 138 million items in 2024.
- Collectively, Amazon sellers in Illinois grossed $4.28 billion in one year.
Indiana Amazon Seller Statistics
5,500 third-party sellers live in Indiana.
- Third-party Amazon sellers in Indiana made an average of $215,000 per seller in 2024.
- Per-seller Amazon sales in Indiana increased 13.2% between 2023 and 2024.
- Indiana has 8 Amazon sellers per 10,000 residents.
- Amazon selling partners in Indiana sold 36 million items in 2024.
- Collectively, Amazon sellers in Indiana grossed $1.18 billion in one year.
Iowa Amazon Seller Statistics
About 1,5000 third-party sellers live in Iowa.
- Third-party Amazon sellers in Iowa made an average of $250,000 per seller in 2024.
- Per-seller Amazon sales in Iowa increased 19.0% between 2023 and 2024.
- Iowa has about 4 Amazon sellers per 10,000 residents.
- Amazon selling partners in Iowa sold 14 million items in 2024.
- Collectively, Amazon sellers in Iowa grossed an estimated $337 million in one year.
Kansas Amazon Seller Statistics
About 1,500 third-party sellers live in Kansas.
- Third-party Amazon sellers in Kansas made an average of $195,000 per seller in 2024.
- Per-seller Amazon sales in Kansas decreased 2.50% between 2023 and 2024.
- Kansas has about 4 Amazon sellers per 10,000 residents.
- Amazon selling partners in Kansas sold 12 million items in 2024.
- Collectively, Amazon sellers in Kansas grossed an estimated $263 million in one year.
Kentucky Amazon Seller Statistics
About 2,000 third-party sellers live in Kentucky.
- Third-party Amazon sellers in Kentucky made an average of $180,000 per seller in 2024.
- Per-seller Amazon sales in Kentucky increased 2.86% between 2023 and 2024.
- Kentucky has about 5 Amazon sellers per 10,000 residents.
- Amazon selling partners in Kentucky sold 20 million items in 2024.
- Collectively, Amazon sellers in Kentucky grossed an estimated $243 million in one year.
Louisiana Amazon Seller Statistics
About 1,000 third-party sellers live in Louisiana.
- Third-party Amazon sellers in Louisiana made an average of $120,000 per seller in 2024.
- Per-seller Amazon sales in Louisiana remained the same between 2023 and 2024.
- Louisiana has about 2 Amazon sellers per 10,000 residents.
- Amazon selling partners in Louisiana sold 9 million items in 2024.
- Collectively, Amazon sellers in Louisiana grossed an estimated $162 million in one year.
Maine Amazon Seller Statistics
About 1,250 third-party sellers live in Maine.
- Third-party Amazon sellers in Maine made an average of $270,000 per seller in 2024.
- Per-seller Amazon sales in Maine increased 63.6% between 2023 and 2024.
- Maine has about 9 Amazon sellers per 10,000 residents.
- Amazon selling partners in Maine sold 12 million items in 2024.
- Collectively, Amazon sellers in Maine grossed an estimated $364 million in one year.
Maryland Amazon Seller Statistics
8,000 third-party sellers live in Maryland.
- Third-party Amazon sellers in Maryland made an average of $145,000 per seller in 2024.
- Per-seller Amazon sales in Maryland increased 3.57% between 2023 and 2024.
- Maryland has 13 Amazon sellers per 10,000 residents.
- Amazon selling partners in Maryland sold 30 million items in 2024.
- Collectively, Amazon sellers in Maryland grossed $1.16 billion in one year.
Massachusetts Amazon Seller Statistics
9,000 third-party sellers live in Massachusetts.
- Third-party Amazon sellers in Massachusetts made an average of $255,000 per seller in 2024.
- Per-seller Amazon sales in Massachusetts increased 4.08% between 2023 and 2024.
- Massachusetts has 13 Amazon sellers per 10,000 residents.
- Amazon selling partners in Massachusetts sold 82 million items in 2024.
- Collectively, Amazon sellers in Massachusetts grossed $2.30 billion in one year.
Michigan Amazon Seller Statistics
11,000 third-party sellers live in Michigan.
- Third-party Amazon sellers in Michigan made an average of $240,000 per seller in 2024.
- Per-seller Amazon sales in Michigan increased 20.0% between 2023 and 2024.
- Michigan has 11 Amazon sellers per 10,000 residents.
- Amazon selling partners in Michigan sold 67 million items in 2024.
- Collectively, Amazon sellers in Michigan grossed $2.64 billion in one year.
Minnesota Amazon Seller Statistics
5,500 third-party sellers live in Minnesota.
- Third-party Amazon sellers in Minnesota made an average of $355,000 per seller in 2024.
- Per-seller Amazon sales in Minnesota increased 31.5% between 2023 and 2024.
- Minnesota has 9 Amazon sellers per 10,000 residents.
- Amazon selling partners in Minnesota sold 52 million items in 2024.
- Collectively, Amazon sellers in Minnesota grossed $1.95 billion in one year.
Mississippi Amazon Seller Statistics
Less than 500 third-party sellers live in Mississippi.
- Third-party Amazon sellers in Mississippi made an average of $65,000 per seller in 2024.
- Mississippi has no more than 1 Amazon seller per 10,000 residents.
- Amazon selling partners in Mississippi sold 2 million items in 2024.
- Collectively, Amazon sellers in Mississippi grossed an estimated $87.7 million in one year.
Missouri Amazon Seller Statistics
5,500 third-party sellers live in Missouri.
- Third-party Amazon sellers in Missouri made an average of $250,000 per seller in 2024.
- Per-seller Amazon sales in Missouri increased 19.0% between 2023 and 2024.
- Missouri has no more than 17 Amazon sellers per 10,000 residents.
- Amazon selling partners in Missouri sold 2 million items in 2024.
- Collectively, Amazon sellers in Missouri grossed no more than $1.375 million in one year.
Montana Amazon Seller Statistics
About 500 third-party sellers live in Montana.
- Third-party Amazon sellers in Montana made an average of $160,000 per seller in 2024.
- Per-seller Amazon sales in Montana increased 28.0% between 2023 and 2024.
- Montana has about 5 Amazon sellers per 10,000 residents.
- Amazon selling partners in Montana sold 5 million items in 2024.
- Collectively, Amazon sellers in Montana grossed an estimated $216 million in one year.
Nebraska Amazon Seller Statistics
About 1,500 third-party sellers live in Nebraska.
- Third-party Amazon sellers in Nebraska made an average of $745,000 per seller in 2024.
- Per-seller Amazon sales in Nebraska increased 38.0% between 2023 and 2024.
- Nebraska about 7 Amazon sellers per 10,000 residents.
- Amazon selling partners in Nebraska sold 13 million items in 2024.
- Collectively, Amazon sellers in Nebraska grossed an estimated $1.00 billion in one year.
Nevada Amazon Seller Statistics
6,000 third-party sellers live in Nevada.
- Third-party Amazon sellers in Nevada made an average of $310,000 per seller in 2024.
- Per-seller Amazon sales in Nevada increased 21.6% between 2023 and 2024.
- Nevada has 7 Amazon sellers per 10,000 residents.
- Amazon selling partners in Nevada sold 55 million items in 2024.
- Collectively, Amazon sellers in Nevada grossed $1.86 billion in one year.
New Hampshire Amazon Seller Statistics
Less than 5,000 third-party sellers live in New Hampshire.
- Third-party Amazon sellers in New Hampshire made an average of $265,000 per seller in 2024.
- Per-seller Amazon sales in New Hampshire increased 1.92% between 2023 and 2024.
- New Hampshire has about 7 Amazon sellers per 10,000 residents.
- Amazon selling partners in New Hampshire sold 9 million items in 2024.
- Collectively, Amazon sellers in New Hampshire grossed an estimated $357 million in one year.
New Jersey Amazon Seller Statistics
20,000 third-party sellers live in New Jersey.
- Third-party Amazon sellers in New Jersey made an average of $450,000 per seller in 2024.
- Per-seller Amazon sales in New Jersey increased 7.14% between 2023 and 2024.
- New Jersey has 21 Amazon sellers per 10,000 residents.
- Amazon selling partners in New Jersey sold 281 million items in 2024.
- Collectively, Amazon sellers in New Jersey grossed $9.00 billion in one year.
New Mexico Amazon Seller Statistics
About 500 third-party sellers live in New Mexico.
- Third-party Amazon sellers in New Mexico made an average of $60,000 per seller in 2024.
- New Mexico about 2 Amazon sellers per 10,000 residents.
- Amazon selling partners in New Mexico sold 4 million items in 2024.
- Collectively, Amazon sellers in New Mexico grossed an estimated $81 million in one year.
New York Amazon Seller Statistics
37,000 third-party sellers live in New York.
- Third-party Amazon sellers in New York made an average of $565,000 per seller in 2024.
- Per-seller Amazon sales in New York increased 14.1% between 2023 and 2024.
- New York has 19 Amazon sellers per 10,000 residents.
- Amazon selling partners in New York sold 769 million items in 2024.
- Collectively, Amazon sellers in New York grossed $20.9 billion in one year.
North Carolina Amazon Seller Statistics
11,000 third-party sellers live in North Carolina.
- Third-party Amazon sellers in North Carolina made an average of $200,000 per seller in 2024.
- Per-seller Amazon sales in North Carolina increased 14.3% between 2023 and 2024.
- North Carolina has 10 Amazon sellers per 10,000 residents.
- Amazon selling partners in North Carolina sold 64 million items in 2024.
- Collectively, Amazon sellers in North Carolina grossed $2.20 billion in one year.
North Dakota Amazon Seller Statistics
Less than 500 third-party sellers live in North Dakota.
- Third-party Amazon sellers in North Dakota made an average of $250,000 per seller in 2024.
- Per-seller Amazon sales in North Dakota increased 6.38% between 2023 and 2024.
- North Dakota has about 4 Amazon sellers per 10,000 residents.
- Amazon selling partners in North Dakota sold 3 million items in 2024.
- Collectively, Amazon sellers in North Dakota grossed an estimated $337 million in one year.
Ohio Amazon Seller Statistics
11,000 third-party sellers live in Ohio.
- Third-party Amazon sellers in Ohio made an average of $260,000 per seller in 2024.
- Per-seller Amazon sales in Ohio increased 13.0% between 2023 and 2024.
- Ohio has 9 Amazon sellers per 10,000 residents.
- Amazon selling partners in Ohio sold 78 million items in 2024.
- Collectively, Amazon sellers in Ohio grossed $2.86 billion in one year.
Oklahoma Amazon Seller Statistics
Less than 5,000 third-party sellers live in Oklahoma.
- Third-party Amazon sellers in Oklahoma made an average of $140,000 per seller in 2024.
- Per-seller Amazon sales in Oklahoma increased 40.0% between 2023 and 2024.
- Oklahoma has about 2 Amazon sellers per 10,000 residents.
- Amazon selling partners in Oklahoma sold 9 million items in 2024.
- Collectively, Amazon sellers in Oklahoma grossed an estimated $189 million in one year.
Oregon Amazon Seller Statistics
5,500 third-party sellers live in Oregon.
- Third-party Amazon sellers in Oregon made an average of $140,000 per seller in 2024.
- Per-seller Amazon sales in Oregon increased 18.9% between 2023 and 2024.
- Oregon has 13 Amazon sellers per 10,000 residents.
- Amazon selling partners in Oregon sold 35 million items in 2024.
- Collectively, Amazon sellers in Oregon grossed $1.21 billion in one year.
Pennsylvania Amazon Seller Statistics
13,000 third-party sellers live in Pennsylvania.
- Third-party Amazon sellers in Pennsylvania made an average of $225,000 per seller in 2024.
- Per-seller Amazon sales in Pennsylvania increased 21.6% between 2023 and 2024.
- Pennsylvania has 10 Amazon sellers per 10,000 residents.
- Amazon selling partners in Pennsylvania sold 97 million items in 2024.
- Collectively, Amazon sellers in Pennsylvania grossed $2.92 billion in one year.
Puerto Rico Amazon Seller Statistics
About 2,000 third-party sellers live in Puerto Rico.
- Third-party Amazon sellers in Puerto Rico made an average of $430,000 per seller in 2024.
- Puerto Rico has about 6 Amazon sellers per 10,000 residents.
- Amazon selling partners in Puerto Rico sold 19 million items in 2024.
- Collectively, Amazon sellers in Puerto Rico grossed an estimated $580 million in one year.
Rhode Island Amazon Seller Statistics
Less than 500 third-party sellers live in Rhode Island.
- Third-party Amazon sellers in Rhode Island made an average of $160,000 per seller in 2024.
- Per-seller Amazon sales in Rhode Island increased 14.3% between 2023 and 2024.
- Rhode Island has about 4 Amazon sellers per 10,000 residents.
- Amazon selling partners in Rhode Island sold 4 million items in 2024.
- Collectively, Amazon sellers in Rhode Island grossed an estimated $216 million in one year.
South Carolina Amazon Seller Statistics
Less than 2,000 third-party sellers live in South Carolina.
- Third-party Amazon sellers in South Carolina made an average of $125,000 per seller in 2024.
- Per-seller Amazon sales in South Carolina increased 13.6% between 2023 and 2024.
- South Carolina has about 3 Amazon sellers per 10,000 residents.
- Amazon selling partners in South Carolina sold 17 million items in 2024.
- Collectively, Amazon sellers in South Carolina grossed an estimated $169 million in one year.
South Dakota Amazon Seller Statistics
Less than 500 third-party sellers live in South Dakota.
- Third-party Amazon sellers in South Dakota made an average of $325,000 per seller in 2024.
- Per-seller Amazon sales in South Dakota increased 3.17% between 2023 and 2024.
- South Dakota has an estimated 4 Amazon sellers per 10,000 residents.
- Amazon selling partners in South Dakota sold 4 million items in 2024.
- Collectively, Amazon sellers in South Dakota grossed an estimated $438 million in one year.
Tennessee Amazon Seller Statistics
6,000 third-party sellers live in Tennessee.
- Third-party Amazon sellers in Tennessee made an average of $215,000 per seller in 2024.
- Per-seller Amazon sales in Tennessee declined 12.2% between 2023 and 2024.
- Tennessee has 8 Amazon sellers per 10,000 residents.
- Amazon selling partners in Tennessee sold 37 million items in 2024.
- Collectively, Amazon sellers in Tennessee grossed $1.29 billion in one year.
Texas Amazon Seller Statistics
39,000 third-party sellers live in Texas.
- Third-party Amazon sellers in Texas made an average of $200,000 per seller in 2024.
- Per-seller Amazon sales in Texas increased 17.6% between 2023 and 2024.
- Texas has 12 Amazon sellers per 10,000 residents.
- Amazon selling partners in Texas sold 216 million items in 2024.
- Collectively, Amazon sellers in Texas grossed $7.80 billion in one year.
Utah Amazon Seller Statistics
7,000 third-party sellers live in Utah.
- Third-party Amazon sellers in Utah made an average of $620,000 per seller in 2024.
- Per-seller Amazon sales in Utah increased 33.3% between 2023 and 2024.
- Utah has 20 Amazon sellers per 10,000 residents.
- Amazon selling partners in Utah sold 136 million items in 2024.
- Collectively, Amazon sellers in Utah grossed $4.34 billion in one year.
Vermont Amazon Seller Statistics
Less than 500 third-party sellers live in Vermont.
- Third-party Amazon sellers in Vermont made an average of $205,000 per seller in 2024.
- Per-seller Amazon sales in Vermont declined 18.0% between 2023 and 2024.
- Vermont has about 6 Amazon sellers per 10,000 residents.
- Amazon selling partners in Vermont sold 4 million items in 2024.
- Collectively, Amazon sellers in Vermont grossed an estimated $276 million in one year.
Virginia Amazon Seller Statistics
11,000 third-party sellers live in Virginia.
- Third-party Amazon sellers in Virginia made an average of $195,000 per seller in 2024.
- Per-seller Amazon sales in Virginia increased 18.2% between 2023 and 2024.
- Virginia has 12 Amazon sellers per 10,000 residents.
- Amazon selling partners in Virginia sold 65 million items in 2024.
- Collectively, Amazon sellers in Virginia grossed $2.145 billion in one year.
Washington Amazon Seller Statistics
10,000 third-party sellers live in Washington.
- Third-party Amazon sellers in Washington made an average of $430,000 per seller in 2024.
- Per-seller Amazon sales in Washington declined 4.44% between 2023 and 2024.
- Washington has 13 Amazon sellers per 10,000 residents.
- Amazon selling partners in Washington sold 406 million items in 2024.
- Collectively, Amazon sellers in Washington grossed $4.30 billion in one year.
West Virginia Amazon Seller Statistics
Over 100 third-party sellers live in West Virginia.
- Third-party Amazon sellers in West Virginia made an average of $125,000 per seller in 2024.
- Per-seller Amazon sales in West Virginia increased 19.0% between 2023 and 2024.
- West Virginia has no more than 1 Amazon sellers per 10,000 residents.
- Amazon selling partners in West Virginia sold 1 million items in 2024.
- Collectively, Amazon sellers in West Virginia grossed an estimated $625 million in one year.
Wisconsin Amazon Seller Statistics
5,000 third-party sellers live in Wisconsin.
- Third-party Amazon sellers in Wisconsin made an average of $285,000 per seller in 2024.
- Per-seller Amazon sales in Wisconsin increased 18.8% between 2023 and 2024.
- Wisconsin has 8 Amazon sellers per 10,000 residents.
- Amazon selling partners in Wisconsin sold 1 million items in 2024.
- Collectively, Amazon sellers in Wisconsin grossed an estimated $1.425 billion in one year.
Wyoming Amazon Seller Statistics
Less than 2,000 third-party sellers live in Wyoming.
- Third-party Amazon sellers in Wyoming made an average of $160,000 per seller in 2024.
- Per-seller Amazon sales in Wyoming increased 39.1% between 2023 and 2024.
- Wyoming has an estimated 28 Amazon sellers per 10,000 residents.
- Amazon selling partners in Wyoming sold 16 million items in 2024.
- Collectively, Amazon sellers in Wyoming grossed an estimated $216 million in one year.
Sources
- Amazon, News
- Small Business and Entrepreneurship Council
- U.S. Small Business Administration Office of Advocacy, Research Publications
- Statista, B2C E-Commerce
- U.S. Securities and Exchange Commission, Amazon.com, Inc. 10-K Filings
- Amazon Virtual Seller Assistant
- U.S. Census Bureau, National Population by Characteristics