Highlights. Global brick-and-mortar retail sales totaled an estimated $24.2 trillion in 2024; projections indicate brick-and-mortar sales will reach $28.3 trillion in 2030.
- U.S. brick-and-mortar retail sales totaled $5.93 billion in 2024; projections indicate sales will hit $6.61 trillion in 2023.
- In 2024, U.S. brick-and-mortar sales growth lagged behind e-commerce sales growth by 86%.
- 72% of consumers shop in stores on a weekly basis.
- The U.S. economy supports 1.081 million stores nationwide.
- A net 7,362 new retail establishments opened in 2024, down 45.2% from 2023 net openings.
2025 Brick-and-Mortar Sales Statistics
Brick-and-mortar sales continue to grow but at a slower rate than e-commerce sales.
- Global in-store retail sales are expected to total $24.9 trillion in 2025, up 3.63%.
- American brick-and-mortar stores’ average daily revenue totaled $16.2 billion in the first three (3) months of 2025.
- In the first fiscal quarter of 2025 (Q1), in-store retail sales totaled $1.46 trillion.
- Compared to 2024 Q1, revenue among American brick-and-mortar stores was up 2.77%.
- In-store sales represented 84.1% of total U.S. retail sales in 2025 Q1; this is down 0.43% compared to the same period in 2024 (84.5%).
- In the fourth quarter of 2024 (Q4), brick-and-mortar retail sales in the U.S. totaled $1.94 trillion, up 3.67% from 2023 Q4.
| Year | Annual Sales (in trillions) |
Annual Growth |
|---|---|---|
| 2024 | $5.927 | 1.34% |
| 2023 | $5.849 | 0.58% |
| 2022 | $5.815 | 7.79% |
| 2021 | $5.395 | 17.4% |
| 2020 | $4.596 | -1.33% |
| 2019 | $4.658 | 1.57% |
| 2018 | $4.586 | 3.43% |
| 2017 | $4.434 | 3.11% |
| 2016 | $4.300 | 1.73% |
| 2015 | $4.227 | 1.00% |
| 2014 | $4.185 | 3.68% |
| 2013 | $4.037 | 3.59% |
| 2012 | $3.897 | 4.38% |
Brick-and-Mortar Retail Sales Statistics
Most retailers make the majority of their sales in stores as opposed to online.
- U.S. brick-and-mortar retail sales in 2024 totaled $5.927 trillion, up 1.34% year-over-year (YoY).
- 81.6% of all U.S. retail sales dollars came from brick-and-mortar stores.
- In-store U.S. sales revenue increased 17.4% in 2021, a 21st-century record.
- From 2015 to 2020, brick-and-mortar sales revenue increased 8.73%.
- Globally, brick-and-mortar sales totaled $24.2 trillion in 2024, up 3.63% YoY.
- Among U.S. multichannel retailers with brick-and-mortar locations, 45.5% make more than half of their revenue from in-store sales.
Brick-and-Mortar Retail Business Statistics
A record number of brick-and-mortar stores operate in the United States, with a net 36,499 new retail establishments opening since 2020.
- 83.7% of retailers have at least one brick-and-mortar location.
- 71.4% of retailers hire more in-store workers over the holiday season.
- 8.72% of merchandise sold by brick-and-mortar retailers is returned to the store.
- 67% of brick-and-mortar retailers require receipts for in-store returns.
- In 2023, at least 75% of retailers added or increased in-store security measures to combat theft.
Brick-and-Mortar Consumer Statistics
Most consumers shop at brick-and-mortar locations at least once per week.
- 45% of consumers primarily shop in brick-and-mortar stores (as opposed to online).
- 62% of consumers mainly buy their groceries in-store.
- 50% of consumers primarily buy personal care and beauty products in-store.
- 40% of consumers buy most of their apparel and footwear in-store.
- 28% of consumers primarily buy home goods in-store.
Brick-and-Mortar Retail Crime Statistics
A majority of retailers experienced increased incidents of various retail crimes in 2024.
- Among merchandise returned to brick-and-mortar locations, 15.1% are fraudulent returns.
- In 2023, 26% of brick-and-mortar retailers experienced an increase in shoplifting incidents compared to 2022.
- From 2019 to 2023, retailers saw an 83% increase in shoplifting arrests.
- 76% of retailers were more concerned about organized retail crime in 2023.
These data and insights were compiled by the Capital One Shopping team based on publicly available data.
Sources
- U.S. Census Bureau, Retail Monthly Trade
- U.S. Bureau of Labor Statistics, Industry at a Glance: Retail Trade
- eMarketer, Insights
- National Retail Federation
- Appriss Retail, Consumer Returns in the Retail Industry Report