Highlights. PayPal is the #1 most popular online payment processor.
- PayPal’s cumulative user transactions or total payment volume (TPV) hit a record $1.68 trillion in 2024, and users made 26.334 billion transactions.
- Consumers and merchants had a collective 434 million active accounts on PayPal at the end of 2024.
- Revenue from all PayPal services (including transactions) totaled $31.8 billion in 2023, up 6.70% year-over-year (YoY) with a net income of $4.15 billion.
PayPal Transaction Statistics
Because its consumers and merchants are active in approximately 200 geographic markets, PayPal facilitates transactions in approximately 140 different currencies.
- PayPal’s 2024 TPV increased 9.98% from 2023.
- From 2018 to 2024, PayPal TPV increased 165%, equivalent to a 19.5% compound annual growth rate (CAGR).
- The average PayPal transaction was $63.84 in 2024, up 4.33% YoY.
- 90.8% of PayPal revenue came from transactions in 2024.
- PayPal made an average of $1.10 from each transaction.
- PayPal’s take rate was 1.72%; in other words, for every dollar in user transactions, PayPal made just under $0.02.
- PayPal’s take rate declined by an average of 5.30% per year over 5 years.
- PayPal users’ TPV totaled $1.529 trillion in 2023, up 12.6% from $1.357 trillion in 2022.
| Year | Revenue (billions) |
YoY Change |
|---|---|---|
| 2024 | $31.77 | 6.70% |
| 2023 | $29.77 | 8.19% |
| 2022 | $27.52 | 8.46% |
| 2021 | $25.37 | 18.3% |
| 2020 | $21.45 | 20.7% |
| 2019 | $17.77 | 15.0% |
| 2018 | $15.45 | 18.0% |
| 2017 | $13.09 | 20.8% |
| 2016 | $10.84 | 17.2% |
| 2015 | $9.25 | 15.2% |
| 2014 | $8.03 | 19.3% |
| 2013 | $6.73 | 18.8% |
| 2012 | $5.66 | 25.9% |
| 2011 | $4.50 | NA |
PayPal Revenue Statistics
An increasing share of PayPal’s revenue comes from transactions as opposed to nontransactional revenue.
- In 2024, PayPal made a total of $28.84 billion from transactions alone, up 7.39% from 2023 ($26.86 billion).
- PayPal also made $2.96 billion from other services in 2024 for a total revenue of $31.767 billion.
- Nontransactional revenue increased 1.4% YoY.
- Over the past 5 years, PayPal’s revenue had a CAGR of 12.3%.
- PayPal’s international revenues totaled $13.53 billion in 2024, 42.6% of total revenue.
- The international contribution to transaction revenues increased 1.29% from 2023 when the contribution was 42.1%.
PayPal Account Statistics
Most PayPal users are individuals who primarily use the service for retail purchases and personal banking.
- The average active account holder makes 60.6 transactions per year, up 3.24% YoY.
- PayPal had a total of 434 million active accounts at the end of 2024, up 1.88% YoY.
- 91.8% of all active accounts in 2023 were consumer accounts.
- PayPal had 391 million active consumer accounts at the end of 2023, down 2.25% YoY.
- The number of active consumer accounts grew at a CAGR of 9.71% over 5 years.
- PayPal had 35 million active merchant accounts at the end of 2023, the same amount as in 2022.
- The number of active merchant accounts grew at a CAGR of 10.8% over 5 years.
PayPal Consumer Statistics
Among users of digital wallets and banking apps, PayPal is preferred above any of the other Top 6 apps.
- 28% of PayPal users are aged 50 to 64 years.
- 22% of PayPal users are aged 40 to 49 years.
- 29% of PayPal users are aged 30 to 39 years.
- 20% of PayPal users are aged 18 to 29 years.
- 94% of U.S. PayPal users are smartphone owners.
- U.S. PayPal users are 4.00% more likely to live in large cities than in any other type of community.
- 67% of consumers prefer to make returns at an in-person drop-off at either the retailer’s store or third-party stores.
- 87% of consumers say they look for online purchases that offer free returns.
PayPal Corporate Statistics
PayPal subsidiaries or “payment solutions” include Venmo, Xoom, Paidy, and Honey, among others; digital wallet Zettle is for point-of-sale transactions.
- PayPal had 24,400 global employees in 2024.
- 56.9% of PayPal’s workforce identifies as male; 43.0% identify as female and 0.08% as non-binary.
- 8,900 or 36.5% of all PayPal employees are in the U.S.
- PayPal’s outstanding common stock shares totaled 989.2 million at the beginning of 2025.
- At the end of 2024, PayPal stock shares were worth $59.8 billion.
These data and insights were compiled by the Capital One Shopping team based on publicly available data.
Sources
- U.S. Securities and Exchange Commission, PayPal Holdings, Inc.
- PayPal, Investor Relations: News & Events
- Statista, PayPal