Marketing & Sales

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The 22 Immutable Laws of Marketing: Violate Them at Your Own Risk!


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Scientific Advertising: 21 advertising, headline and copywriting techniques


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Go for No! Yes is the Destination, No is How You Get There


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SPIN Selling


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Breakthrough Advertising


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Purple Cow: Transform Your Business by Being Remarkable


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Sell or Be Sold: How to Get Your Way in Business and in Life


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It's Not How Good You Are, It's How Good You Want to Be: The world's best selling book


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The Brand Gap: How to Bridge the Distance Between Business Strategy and Design


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To Sell Is Human: The Surprising Truth About Moving Others


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Pitch Anything: An Innovative Method for Presenting, Persuading, and Winning the Deal


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Predictable Revenue: Turn Your Business Into a Sales Machine with the $100 Million Best Practices of


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How to Master the Art of Selling


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Yes!: 50 Scientifically Proven Ways to Be Persuasive


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Positioning: The Battle for Your Mind


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The New Strategic Selling: The Unique Sales System Proven Successful by the World's Best Companies


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The Ultimate Sales Letter: Attract New Customers. Boost your Sales.


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Go Pro: 7 Steps to Becoming a Network Marketing Professional


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All Marketers Are Liars: The Underground Classic That Explains How Marketing Really Works--and Why Authen ticity Is the Best Marketing of All


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Why We Buy: The Science of Shopping--Updated and Revised for the Internet, the Global Consumer, and Beyond


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Secrets of a Master Closer: A Simpler, Easier, And Faster Way To Sell Anything To Anyone, Anytime, Anywhere


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7L: The Seven Levels of Communication: Go From Relationships to Referrals


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The Challenger Sale: Taking Control of the Customer Conversation


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Blue Ocean Strategy: How to Create Uncontested Market Space and Make Competition Irrelevant


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DotCom Secrets: The Underground Playbook for Growing Your Company Online


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The Adweek Copywriting Handbook: The Ultimate Guide to Writing Powerful Advertising and Marketing Copy from One of America's Top Copywriters


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Key Person of Influence: The Five-Step Method to Become One of the Most Highly Valued and Highly Paid People in Your Industry


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The Boron Letters


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How to Write Copy That Sells: The Step-By-Step System for More Sales, to More Customers, More Often


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The Wedge: How to Stop Selling and Start Winning


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Purple Cow, New Edition: Transform Your Business by Being Remarkable--Includes new bonus chapter


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Storyselling for Financial Advisors : How Top Producers Sell


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Actionable Gamification - Beyond Points, Badges, and Leaderboards


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The Irresistible Consultant's Guide to Winning Clients: 6 Steps to Unlimited Clients & Financial Freedom


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People Buy You: The Real Secret to what Matters Most in Business


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80/20 Sales and Marketing: The Definitive Guide to Working Less and Making More


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Words that Sell: More than 6000 Entries to Help You Promote Your Products, Services, and Ideas


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The 22 Immutable Laws of Branding


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LinkedIn Riches: How to use LinkedIn for Business, Sales and Marketing!


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The Irresistible Offer: How to Sell Your Product or Service in 3 Seconds or Less


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Santa Mouse


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Decode and Conquer: Answers to Product Management Interviews


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Sales EQ: The Ultimate Guide to Leveraging Sales Specific Emotional Intelligence to Close Any Deal


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Selling For Dummies


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Expert Secrets: The Underground Playbook for Creating a Mass Movement of People Who Will Pay for Your Advice


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The Culting of Brands: Turn Your Customers into True Believers


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Contagious: Why Things Catch On


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The 22 Immutable Laws of Marketing: Violate Them at Your Own Risk


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Marketing Management (15th Edition)


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