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"Game changer" - Forbes
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About 100% PURE

100% PURE™ is an all natural, cruelty-free, environment conscious beauty brand 100% PURE™ isn’t just our name. Or just our ingredient list. 100% PURE™ is a commitment to producing the purest, healthiest products and educating everyone on why being 100% PURE™ is so important. We strive to live with compassion, kindness and empathy; to be environmentally sustainable and to improve the lives of 6 billion people and animals while also being charitable and giving back to our global community.

100% PURE Coupon Codes, Promo Codes & Discounts

Popular 100% PURE Promotional Codes


Better Naked Palette Now: $10 with $60+ order.

#1 Best 100% PURE Promo Code

15% off Coupon

Friends & Family Sale - 15% off Select Items.

#2 Best 100% PURE Promo Code

Special 100% PURE Offers


Halloween Flash Sale - 25% off Full-Priced Merchandise.


15% off Mascara.


Free Domestic Shipping on $50+ Orders.


Up to 40% off Gift Sets.


Beauty Deals Now: $10.


Fruit Pigmented Pomegranate Oil Anti-Aging Lipstick Duo Was: $60 Now: $39.


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What are people saying about Capital One Shopping?

According to Forbes, it's “a game changer.” They also say we’re a “nifty tool” that “may save you a ton of money.” And there are more kind words where that came from - go see for yourself! In the meantime, we’ve rounded up a few of the best reviews here:
  1. Capital One Shopping is “possibly the EASIEST way to save money shopping online,” say the cost-cutting experts over at Million Mile Secrets​. MMS are all about finding ways to save cash by cleverly navigating hotel and airline points systems. They know a deal when they see one! The review praises Capital One Shopping as an “automated and instant” way to get the best discounts, and says our service is “the absolute most effective tool of its kind.”
  2. According to ​NBC News, Capital One Shopping is “a better, smarter way to shop on Amazon.” The author says she has “come to greatly appreciate this browser plug-in” as a way of getting the best deals. NBC News notes that in our era of Amazon-mania every little opportunity to score the best prices can make a huge financial difference.
  3. And finally, Lifewire calls Capital One Shopping “basically free money for very little effort.” They also say we find “more coupons, more often” than our competitors, and says our plug-in is very easy to install and use. Read the full review​ - or better yet, ​get Capital One Shopping now​ and see for yourself how easy it is to get amazing savings on Amazon.