About Hard Tail Forever

Hardtail Forever features yoga apparel and women's clothing that is rooted in California style and features classic designs. Always made in the USA

Twenty-five years ago, our founders, Dick and Patty Cantrell launched Hard Tail, a pioneering lifestyle and active-wear line celebrating female athleticism. At its core: a girls-can-do-anything philosophy, inspired by the couple's three daughters. Dick and Patty's vision was to not only create an innovative brand rooted in relaxed California living, but also one that would motivate young women to defy stereotypes, break barriers, and achieve their dreams. What started as a small company out of the Cantrell's Los Angeles home in 1992 has evolved into an internationally renowned, family-owned and operated business, recognized as much for its focus on California manufacturing and classic designs as its commitment to strong females everywhere.