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About Bobbie

Our organic infant formula is the first of its kind in the US, a European Style Recipe that meets all FDA requirements. We are the only US formula that meets the stringent EU standard for DHA and the EU standard for optimal iron levels. We believe in purposefully sourced ingredients that strive for gentle digestion in tiny tummies- like pasture-raised, Organic milk, a 60:40 whey to casein ratio that mimics that of mature breastmilk, and 100% lactose, Bobbie of course has no corn, no palm oil, no soy allergens and no fillers!

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Rewards Offers


Get 6.5% back on purchases when you shop on Bobbie.

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Special Bobbie Offers


Happy Mother's Day - New Customers Get 10% off Their First Subscription.